Meet The Team

Our team endeavours to work as an extension of yours to ensure flawless execution every time.

Loren Maisels, CMP

Founder & President

As a detail-oriented and results-driven leader, Loren Maisels has not only focussed her over 15-year career on events marketing and demand generation… she’s owned it! With experience in both agency and corporate environments, Loren has planned numerous ROI-driven events for companies including Vision|Co, Accenture, Achievers and Great Place to Work.

A Toronto native, Loren found herself in San Francisco, California in 2011, spearheading SaaS company Achievers’ events expansion strategy. Among other key tactics, results-driven events paid off and the company was ultimately acquired by Blackhawk Networks in 2015. Since then, Loren has returned home to Toronto to apply her entrepreneurial spirit.

Hello LOMA Marketing Agency!

Clients, managers, team members and peers all recognize Loren as a strong leader and collaborator who continuously strives to exceed expectations. She’s credited as a professional that gets results, delivers high-quality work with a knack for staying calm under pressure.

Loren graduated from Ryerson University in 2004 with a Bachelor of Commerce majoring in Marketing and minoring in International Relations. Loren achieved her CMP (Certified Meeting Planner) designation in July 2011 and continues to stay active and current on all global issues and trends within the marketing and event communities.

As a detail-oriented and results-driven leader, Loren Maisels has not only focussed her over 15-year career on events marketing and demand generation… she’s owned it! With experience in both agency and corporate environments, Loren has planned numerous ROI-driven events for companies including Vision|Co, Accenture, Achievers and Great Place to Work.

A Toronto native, Loren found herself in San Francisco, California in 2011, spearheading SaaS company Achievers’ events expansion strategy. Among other key tactics, results-driven events paid off and the company was ultimately acquired by Blackhawk Networks in 2015. Since then, Loren has returned home to Toronto to apply her entrepreneurial spirit.

Hello LOMA Marketing Agency!

Clients, managers, team members and peers all recognize Loren as a strong leader and collaborator who continuously strives to exceed expectations. She’s credited as a professional that gets results, delivers high-quality work with a knack for staying calm under pressure.

Loren graduated from Ryerson University in 2004 with a Bachelor of Commerce majoring in Marketing and minoring in International Relations. Loren achieved her CMP (Certified Meeting Planner) designation in July 2011 and continues to stay active and current on all global issues and trends within the marketing and event communities.

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Yana Verbitskaia, CMP

VP, Client Experience

Yana’s first event – single-handedly planning her high school prom – hammered home two inalienable truths for her. One: a successfully planned event is akin to bringing a dream to life. And two: she was going to keep doing this until someone forced her to stop. After over a decade of meticulously and creatively crafting events from intimate parties to lavish galas, there is nothing that Yana can’t pull together.

A Ryerson University alumna (B.Comm) and Certified Meeting Professional (CMP), Yana has multi-industry experience including technology, supply chain, retail marketing, not-for-profit and high performance sport. In her most recent gig as Manager, Events for the Canadian Olympic Committee, Yana was instrumental in planning some of the most exciting and memorable marketing events in the history of Canadian Olympic sport.

As VP, Client Experience for LOMA Marketing Agency, Yana will use her passion, attention to detail and ability to turn problems into opportunities to ensure your event exceeds expectations in every way.

Yana’s first event – single-handedly planning her high school prom – hammered home two inalienable truths for her. One: a successfully planned event is akin to bringing a dream to life. And two: she was going to keep doing this until someone forced her to stop. After over a decade of meticulously and creatively crafting events from intimate parties to lavish galas, there is nothing that Yana can’t pull together.

A Ryerson University alumna (B.Comm) and Certified Meeting Professional (CMP), Yana has multi-industry experience including technology, supply chain, retail marketing, not-for-profit and high performance sport. In her most recent gig as Manager, Events for the Canadian Olympic Committee, Yana was instrumental in planning some of the most exciting and memorable marketing events in the history of Canadian Olympic sport.

As VP, Client Experience for LOMA Marketing Agency, Yana will use her passion, attention to detail and ability to turn problems into opportunities to ensure your event exceeds expectations in every way.

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Kurt Mungal

Senior Event Manager

After almost a decade of executing a wide range of events and programs across North America, Europe, Asia and parts of the Caribbean for top tier global brands, Kurt has discovered the only thing he can’t do is digest dairy.

Beginning as an event planner for a boutique, marketing-events agency in Toronto, and rounding out his experience client-side, managing programs in corporate and start-up spaces, Kurt has delivered projects in the tech, finance, telecommunications and government sector for clients such as Scotiabank, BlackBerry, TELUS, Rogers, Facebook, Instagram and Kijiji.

When he’s not poring over all the fine details of his clients’ programs, you might find Kurt enjoying live music at a local dive bar or curled up on the couch with his favourite book and Dinosaur – his cat.

After almost a decade of executing a wide range of events and programs across North America, Europe, Asia and parts of the Caribbean for top tier global brands, Kurt has discovered the only thing he can’t do is digest dairy.

Beginning as an event planner for a boutique, marketing-events agency in Toronto, and rounding out his experience client-side, managing programs in corporate and start-up spaces, Kurt has delivered projects in the tech, finance, telecommunications and government sector for clients such as Scotiabank, BlackBerry, TELUS, Rogers, Facebook, Instagram and Kijiji.

When he’s not poring over all the fine details of his clients’ programs, you might find Kurt enjoying live music at a local dive bar or curled up on the couch with his favourite book and Dinosaur – his cat.

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Amy Gaskin

Event Manager

Amy has always loved planning, especially when it comes to traveling. At age 16, she moved abroad for the first time, living in Switzerland as part of an exchange program that sparked a passion for culture and exploring. Here at LOMA, Amy combines her love of travel and adventure with her passion for community engagement as the team’s Event Manager.

After graduating from Western University (B.A.) and completing Conestoga College’s Graduate Certificate in Event Management, Amy is happy to now call Toronto home. She spent her time before LOMA working as a Brand Ambassador for a Toronto brewing company, where she helped execute a variety of marketing events including activations at Golf Canada events, the 2019 Ride to Conquer Cancer, and a number of food and beverage festivals.

Amy has always loved planning, especially when it comes to traveling. At age 16, she moved abroad for the first time, living in Switzerland as part of an exchange program that sparked a passion for culture and exploring. Here at LOMA, Amy combines her love of travel and adventure with her passion for community engagement as the team’s Event Manager.

After graduating from Western University (B.A.) and completing Conestoga College’s Graduate Certificate in Event Management, Amy is happy to now call Toronto home. She spent her time before LOMA working as a Brand Ambassador for a Toronto brewing company, where she helped execute a variety of marketing events including activations at Golf Canada events, the 2019 Ride to Conquer Cancer, and a number of food and beverage festivals.

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Kristina Fearon

Event Manager

Bringing a decade of event operations experience to the team, Kristina has spent the bulk of her career managing large multi-day programs across North America and internationally, both in person and virtually, with a focus in the media and entertainment industries.

Whether it’s delivering thought provoking content or unique and memorable moments, Kristina’s true passion is the attendee experience. She approaches her work with a collaborative and client focused nature, and has the ability to consistently deliver high quality results with confidence and a great sense of humour. Relatively unflappable, she faces challenges head on and will let nothing stand in the way of a successful event – including the time she was held captive for an hour by an angry elk.

Kristina loves experiencing new cultures and food through travel, adventuring with her husband and son around Toronto, getting lost in a good book, and partaking in (or starting) an impromptu dance party.

Bringing a decade of event operations experience to the team, Kristina has spent the bulk of her career managing large multi-day programs across North America and internationally, both in person and virtually, with a focus in the media and entertainment industries.

Whether it’s delivering thought provoking content or unique and memorable moments, Kristina’s true passion is the attendee experience. She approaches her work with a collaborative and client focused nature, and has the ability to consistently deliver high quality results with confidence and a great sense of humour. Relatively unflappable, she faces challenges head on and will let nothing stand in the way of a successful event – including the time she was held captive for an hour by an angry elk.

Kristina loves experiencing new cultures and food through travel, adventuring with her husband and son around Toronto, getting lost in a good book, and partaking in (or starting) an impromptu dance party.

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Angelica Dimapindan

Event Coordinator

Ciao a tutti!

With a love for planning and meeting new people, Angelica came all the way from Italy to study Business Marketing in Canada and is now part of the LOMA Marketing Agency team.

After organizing many high school events for students, teachers and parents, she realized she could turn her passion into a career.

At LOMA Marketing Agency, Angelica looks forward to learning and getting more hands-on experience in the event marketing field.

When she is not at work, Angelica enjoys baking and visiting new places.

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Ciao a tutti!

With a love for planning and meeting new people, Angelica came all the way from Italy to study Business Marketing in Canada and is now part of the LOMA Marketing Agency team.

After organizing many high school events for students, teachers and parents, she realized she could turn her passion into a career.

At LOMA Marketing Agency, Angelica looks forward to learning and getting more hands-on experience in the event marketing field.

When she is not at work, Angelica enjoys baking and visiting new places.

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Karyn Sheffe

Finance & Accounting

Karyn is an experienced CA, CPA with a demonstrated history of working in the accounting, destination marketing and events industries. She graduated from The Schulich School of Business with a Masters of Business Administration (With Distinction) and attained her CA, CPA designation in 1997. Skilled in Internal Audit, Corporate Finance, Accounting, Internal Controls and Tax, Karyn has utilized her professional experience and technical knowledge to play an active role in the continued development of the Company and its processes. Working together with Loren for over a decade, Karyn seamlessly adapts to changes required by clients from a finance and accounting perspective and ensures fiscal responsibility throughout the Company.

Karyn is an experienced CA, CPA with a demonstrated history of working in the accounting, destination marketing and events industries. She graduated from The Schulich School of Business with a Masters of Business Administration (With Distinction) and attained her CA, CPA designation in 1997. Skilled in Internal Audit, Corporate Finance, Accounting, Internal Controls and Tax, Karyn has utilized her professional experience and technical knowledge to play an active role in the continued development of the Company and its processes. Working together with Loren for over a decade, Karyn seamlessly adapts to changes required by clients from a finance and accounting perspective and ensures fiscal responsibility throughout the Company.

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Amy Li

Design

Amy Li is an award-winning multidisciplinary designer with over 13+ years of experience in the creative industry. She is passionate about everything creative. She believes good design is not just aesthetics, it also needs to communicate purpose and meet business strategy in order to drive success, spur emotions, and inspire change. Amy has been fortunate to work with many exceptionally talented people both in agencies and client-side in creating brands for leading companies such as Achievers, Livefyre, Oracle, UserTesting, Google Canada, BMO, LCBO, and more. Her greatest expertise revolves around the worlds of corporate branding, web, event, social media, and print collateral.

Amy Li is an award-winning multidisciplinary designer with over 13+ years of experience in the creative industry. She is passionate about everything creative. She believes good design is not just aesthetics, it also needs to communicate purpose and meet business strategy in order to drive success, spur emotions, and inspire change. Amy has been fortunate to work with many exceptionally talented people both in agencies and client-side in creating brands for leading companies such as Achievers, Livefyre, Oracle, UserTesting, Google Canada, BMO, LCBO, and more. Her greatest expertise revolves around the worlds of corporate branding, web, event, social media, and print collateral.

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Biggie

CCO – Chief Cuddle Officer

No barking around, our CCO is a key member of our team here at LOMA Marketing Agency. He takes his job very seriously – making sure the FedEx guy knows who’s boss, and keeping everyone active by reminding them when it’s time for his morning walk. Other duties include: napping, asking for treats, and following his boss around in case she’s on her way to do something really cool (or not – he’ll follow her anyway). Biggie likes to be at the table, literally, for meetings, although he usually needs to be on someone’s lap to see his laptop.

No barking around, our CCO is a key member of our team here at LOMA Marketing Agency. He takes his job very seriously – making sure the FedEx guy knows who’s boss, and keeping everyone active by reminding them when it’s time for his morning walk. Other duties include: napping, asking for treats, and following his boss around in case she’s on her way to do something really cool (or not – he’ll follow her anyway). Biggie likes to be at the table, literally, for meetings, although he usually needs to be on someone’s lap to see his laptop.

Read full bio